beehiiv vs Buttondown

Neither is cheaper at every size: it depends on your subscribers. The table shows where each one wins.

At 5,000 subscribers

Try my own numbers →
$109/mo

Lite plan at 5,000 subscribers.

Free planUp to 2,500
Paid newsletters0% fee
Visit beehiiv

ButtondownCheaper

$29/mo

Basic plan at 5,000 subscribers.

Free planUp to 100
Paid newsletters$9/mo add-on
Visit Buttondown

At every list size

✓ marks the lower monthly price.

Your newsletterbeehiivButtondown
1,000 subscribers$0$9
5,000 subscribers$109$29
10,000 subscribers$139$79
25,000 subscribers$199$239
50,000 subscribers$299$319
100,000 subscribers$469$459
5,000 subscribers · 250 paying $8/mo$109$38
25,000 subscribers · 1,500 paying $8/mo$199$248

Free newsletter rows assume no paid subscribers. Paid rows add each platform's fee on paid revenue; card processing fees are excluded.

Which one to pick

Choose beehiiv if

Free up to 2,500 subscribers and 0% fee on paid subscriptions, but paid plans climb fast with list size.

Choose Buttondown if

Cheap, simple and privacy-first; features like paid subscriptions or analytics are $9/month add-ons.

Frequently asked questions

Which is cheaper, beehiiv or Buttondown?

Neither is cheaper at every size: it depends on your subscribers. The table shows where each one wins.

Does beehiiv have a free plan?

Yes. The Free plan costs $0: up to 2,500 subscribers; unlimited sends; no paid subscriptions.

Does Buttondown have a free plan?

Yes. The Free plan costs $0: first 100 subscribers.